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IBM M2040-642 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Competitive Positioning | - IBM strengths in enterprise social networking - Differentiation from competing collaboration platforms |
| Topic 2: IBM Social Business and Collaboration Overview | - Concepts of social business transformation - IBM Social Software portfolio positioning |
| Topic 3: Solution Mapping and Customer Scenarios | - Mapping solutions to customer requirements - Industry-specific use cases and adoption scenarios |
| Topic 4: Licensing, Packaging, and Deployment | - Deployment options and enterprise integration - IBM Social Software licensing models |
| Topic 5: Sales Strategy and Value Proposition | - Value-based selling of social software solutions - Customer pain points and business drivers |
| Topic 6: IBM Collaboration Platforms | - IBM Connections capabilities and use cases - IBM Sametime and real-time collaboration tools |
IBM ICS Social Software Sales Mastery Test v2 Sample Questions:
Question 1
Which of the following is NOT a part of the change that is happening to an organization's business network?
A. Employees are using social media, including at work
B. Employees prefer working in cubicles
C. Competitors are using social media, including crowd-sourcing for new ideas
D. Consumers' opinions and ratings are leading how a product is branded
Question 2
What feature allows groups to have one site to come together and share common files, links and posts in the IBM Connections product?
A. Communities
B. Forums
C. Blogs
D. Wikis
Question 3
Which IBM product provides an easy-to-set-up team-based content-sharing solution that is a quick first step along the road to a Social Business?
A. IBM Lotus Quickr
B. IBM Lotus Symphony
C. IBM FileNet
D. IBM Lotus Protector
Question 4
What is another characteristic of a Social Business other than being engaging and nimble?
A. Transparent
B. Informal
C. Has a strong presence in the Internet
D. Technically strong
Question 5
What design theme allows IBM Connections to be plugged in and accessed from a variety of different software and mobile products?
A. Social forums
B. Blogs
C. Idea center
D. Social everywhere
Solutions:
| Question 1 Answer: B | Question 2 Answer: A | Question 3 Answer: B | Question 4 Answer: A | Question 5 Answer: D |



